Top 5 Social Networking Apps in Peru Q1 2024: Performance Insights

Throughout the first quarter of 2024, the top 5 social networking applications in Peru—WhatsApp Messenger, Facebook, Messenger, Telegram Messenger, and Threads—showed varying trends in downloads, revenue, and active users. Here's a detailed look at their performance.

WhatsApp Messenger maintained a strong presence with weekly downloads ranging from approximately 124K to 190K. The app saw a peak in downloads during the week of January 29, reaching 190K. Active users displayed a consistent upward trend, starting at around 19.9M and closing the quarter at approximately 20.5M.

Facebook experienced steady weekly downloads, with a notable spike to 218K in the week of March 4. Revenue fluctuated throughout the quarter, peaking at approximately $26K in mid-March. Active users increased from 17.3M at the beginning of January to nearly 18M by the end of March.

Messenger saw a significant jump in downloads in March, reaching up to 168K in the week of March 11. Revenue was minimal, peaking at $76 in early January. The app's active users hovered around 6M, with a slight increase towards the end of the quarter.

Telegram Messenger had a varied performance in weekly downloads, starting strong in January with over 131K and gradually declining to around 67K by the end of March. Revenue was relatively stable, peaking at $2.9K in mid-February. Active users remained consistent, fluctuating slightly around 830K throughout the quarter.

Threads showed steady weekly downloads, with a peak of approximately 54K in mid-February. Active users increased from 445K at the beginning of January to 574K by the end of March.

These insights highlight the dynamic nature of social networking app usage in Peru. For more detailed analytics and trends, visit Sensor Tower.